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Abstract            Volume:11  Issue-1  Year-2023         Original Research Articles

Online ISSN : 2347 - 3215
Issues : 12 per year
Publisher : Excellent Publishers
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Awareness Level of Digital Banking Services in Tenkasi District, India
M. Muthu Selvi and M. Murugeswari*
Department of Commerce, Sri Parasakthi College for Women, Courtallam - 627 802, Tamil Nadu, India
*Corresponding author

The digital banking service create huge impact on banking services. After implementing the digital banking service reduce banking activities and also customer burden. The main objective of digital money transaction in our country is to eliminate black money. The introduction of digital money transactions in banking has reduced the paper work and reduced workload of bank employees. Similarly, it is very helpful for customer using digital banking services. That way, customers don’t need to go directly to the bank to make money transactions, they can easily pay through their mobile phone with help of internet facilities from where ever they are. This study has given the level of awareness of digital banking services among digital banking user in Tenkasi district. This research collected data from 715 digital banking user in Tenkasi district. The main objective of this study is to know the extent of awareness level about digital banking services among digital banking user in Tenkasi district and how to create awareness among them. This study uses spss which are frequency table, ANOVA and chi – square. Finally this study has given suitable suggestion to the customer to increase the use of digital banking services in Tenkasi district.

Keywords: Digital, Banking, Digitalization, digital transactions, e-banking, virtual banking, online banking.
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How to cite this article:

Muthu Selvi, M. and Murugeswari, M. 2022. Awareness Level of Digital Banking Services in Tenkasi DistrictInt.J.Curr.Res.Aca.Rev. 11(1): 18-24
doi: https://doi.org/10.20546/ijcrar.2023.1101.004
Copyright: This is an Open Access article distributed under the terms of the Creative Commons Attribution-NonCommercial-ShareAlike license.