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Abstract            Volume:11  Issue-2  Year-2023         Original Research Articles

Online ISSN : 2347 - 3215
Issues : 12 per year
Publisher : Excellent Publishers
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A Study on Issues in E-Banking Services from the Perspective of Customers in Chennai
M. Vinothani1 and S. Vishnuvarthani2*
1Department of Commerce, Bharathiar University, Coimbatore – 641 046, Tamil Nadu, India
2Department of Commerce, Vellalar College for Women, Thindal, Erode – 638 009, Tamil Nadu, India
*Corresponding author

This article examines the issues in e-banking services from the perspective of customers. The study identifies various problems encountered in e-banking services, such as customer confusion, inadequate customer support, security concerns, and service outages. The study also offers insights into how service providers can use technology to improve customer experience and build customer loyalty. Data were collected from customers using e-banking services about 110 samples were collected from customers having savings account in both private and public sector banks. Spss software has been used for analysis purposes.

Keywords: e-banking, customer experience, customer loyalty, security.
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How to cite this article:

Vinothani, G. M. and Vishnuvarthani, S. 2023. A Study on Issues in E-Banking Services from the Perspective of Customers in Chennai.Int.J.Curr.Res.Aca.Rev. 11(2): 1-5
doi: https://doi.org/10.20546/ijcrar.2023.1102.001
Copyright: This is an Open Access article distributed under the terms of the Creative Commons Attribution-NonCommercial-ShareAlike license.